Now through 12/2, get a $50 Apple Gift Card when you buy Apple Watch SE.***
Buy Apple Watch SE
Frequently Asked Questions
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Apple Watch bands are available in a variety of styles and sizes.
First, you’ll need to choose a case size and band style to see which band sizes are available with that combination. The band you choose will specify the maximum and minimum wrist size. To get the correct band size, we recommend that you precisely measure around your wrist.
If you choose an Apple Watch with a Sport Band, first select your case size then select your band size. Sport Bands only come with one size in the box.
If you choose a Solo Loop or Braided Solo Loop band, you’ll need to use the sizing guide to find your exact size. Our sizing for these bands has changed, so please use the updated sizing guide even if you’ve purchased one in the past. When you shop for Solo Loop bands, there are step-by-step instructions to help you measure your wrist using a printable tool or household objects so you can find the correct size.
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You can pair any case with almost any band in the Apple Watch Studio. Once you’ve created a combination you like, you can save it and then create others to compare.
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The GPS + Cellular model allows you to stay connected to the people and information you care about with just your Apple Watch. With a cellular plan you can send and receive text messages, answer phone calls, receive notifications, and stream Apple Music and Apple Podcasts without needing your iPhone nearby. To pair watches for kids who don’t have an iPhone yet using Apple Watch For Your Kids, a GPS + Cellular model is required.
With the GPS model, you must be connected to your iPhone via Bluetooth or Wi-Fi to send and receive text messages, answer phone calls, and receive notifications. The built-in GPS works independently of your iPhone for distance, pace, and route mapping in workouts.
Learn more about cellular and which carriers support Apple Watch(Opens in a new window)
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Apple Watch For Your Kids is a software feature that lets you use your iPhone to pair any Apple Watch GPS + Cellular for every member of your family. That means kids who don’t have an iPhone yet can easily stay in touch with contacts you approve by using Apple Watch to send and receive messages and make calls.
Just add each Apple Watch to your mobile plan. Everyone gets their own phone number and Apple ID, and you set up and manage them using the Apple Watch app on your iPhone. Kids can stream music, learn and have fun with apps, pay for stuff with Apple Cash Family and stay motivated with kid-friendly Activity rings. You can choose which apps they can download, schedule restrictions during school hours to help them focus and keep tabs on their whereabouts with location sharing and notifications.
You get all the connectivity, wellness and safety features you love, for everyone you love. It’s independence for them and peace of mind for you.
Learn more about Apple Watch For Your Kids
Each Apple Watch model is swimproof, passes the tough test for an active kid’s lifestyle and is available in fun case and strap combinations. The lightweight and easily adjustable Apple Sport Band and Sport Loop are ideal for kids.
Apple Watch For Your Kids works with any Apple Watch GPS + Cellular model with watchOS 7 or later.
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While service plans vary by network provider,* many offer free or special trials for Apple Watch. Contact your wireless service provider for more details.
Learn more about which carriers support Apple Watch(Opens in a new window)
* Apple Watch (GPS + Cellular) does not support international roaming. But you’ll still be able to complete a call to emergency services almost anywhere in the world. Just press and hold the side button on Apple Watch Series 10 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) models and you’ll be connected to the help you need, even if you’re nowhere near your iPhone.
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Apple Watch Ultra 2, Apple Watch Series 10 and Apple Watch SE require iPhone Xs or later with iOS 18 or later. Apple Watch is only compatible with iPhone.
Features are subject to change. Some features, applications, and services may not be available in all regions or all languages.
View Complete List(Opens in a new window) -
Whether you buy online or in an Apple Store, it’s easy to transfer your data and set up your new Apple Watch. Apple Watch content backs up automatically to your companion iPhone, so you can restore your Apple Watch from a backup. When you back up your iPhone, it includes your Apple Watch data.
Discover all of the amazing things your new Apple Watch can do with the help of an Apple Specialist. After your Apple Watch ships, you’ll receive an invitation to schedule a free one-on-one online session where you can cover the topics of your choice. To get the most out of your time, use our online guides to transfer your data to your new Apple Watch before your session.
Learn how to set up and transfer data to your new Apple Watch(Opens in a new window)
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If you already have Apple Card and want to purchase your Apple Watch with Apple Card Monthly Installments, select it as your payment option when you check out. You’ll pay over time, interest-free, and receive 3% Daily Cash back, all up front. If you don’t have Apple Card yet, you can apply for one in as little as a minute when you select Apple Card Monthly Installments as your payment option and use it for your purchase.
Learn more about Apple Card Monthly Installments(Opens in a new window)
If you used your Apple Card to pay in full but you meant to take advantage of interest-free financing using Apple Card Monthly Installments, we can help switch you over. Contact an Apple Card Specialist at 877-255-5923. You can also chat with one by tapping Apple Card in Wallet, tapping the black circle in the upper right-hand corner, and then tapping Message. Customers in U.S. territories should contact Goldman Sachs Bank USA for questions about installments.
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Apple Trade In makes it easy to get credit toward the purchase of your next Apple Watch. Simply answer a few questions about your device. Based on what you tell us, we’ll provide an estimated trade-in value. If you pay monthly, we’ll apply the value as an instant credit to lower the monthly payments of your new Apple Watch. If you pay in full, we’ll credit your payment method after we receive your trade-in. If it’s not eligible for credit, you can recycle it for free.
Once you accept the estimated trade-in value quote, we'll ship you a free trade-in kit. When we receive your trade-in, we'll verify its condition, and if everything checks out, your trade-in will be complete. If your device doesn’t match the condition you described, you’ll receive an email with next steps. If you paid in full and the value of your device was more than the cost of your new Apple Watch, you’ll receive an Apple Gift Card by email with the remaining amount.
The online trade-in process generally takes 2–3 weeks.
You can also trade in your device at an Apple Store at the point of purchase. However, the trade-in value in a store may be different from the estimated trade-in value you received online.
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Delivery estimates are based on item availability and the shipping option you choose. You’ll get a final delivery date after you place your order.
Free next-day delivery is available for any in-stock Mac, iPad, iPhone, Apple TV, or Apple Watch. Get free two-day delivery on almost everything else. Or you can upgrade your shipping method for an additional charge.
In most metro areas, we offer same-day scheduled courier delivery on available in-stock items from an Apple Store. The two-hour delivery fee is $9. You’ll choose a delivery date and time during checkout. Subject to availability.
Depending on your location, your order may be eligible for In-Store, Curbside, or Express Pickup at or near the Apple Store. For pickup, you’ll choose a pickup method, date, and store during checkout.
Orders placed through apple.com can only be shipped within the country or region of purchase. Visit the online store of the location where you want your products delivered.
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Yes. If you change your mind and no longer wish to keep your Apple Watch, you have the option to return it to us. The returned Apple Watch must be in good condition and in the original packaging, which contains all accessories, manuals, and instructions. Returns are subject to Apple’s Sales and Refunds Policy.
Learn more about returns, refunds, and exchanges(Opens in a new window)
Which Apple Watch is right for you?
Apple Watch SE
From $249
44mm or 40mm aluminum case size
LTPO OLED Retina display
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Up to 1000 nits
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High and low heart rate notifications1
Irregular rhythm notifications2
Low cardio fitness notifications
Sleep Tracking
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Vitals app featuring heart rate, respiratory rate, and sleep duration4
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Cycle Tracking6
Emergency SOS7
International emergency calling8
Fall Detection and Crash Detection7, 9
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Water resistant10
Swimproof10
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GPS
Available cellular connectivity13
S8 SiP
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Siri
Find iPhone
Up to 18 hours normal use17
Low Power Mode
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Apple Watch Series 10
From $399
46mm or 42mm aluminum or titanium case size
LTPO3 OLED Always‑On Retina display
Wide-angle OLED
Up to 2000 nits
Up to 40% brighter when viewed at an angle
ECG app1
High and low heart rate notifications1
Irregular rhythm notifications2
Low cardio fitness notifications
Sleep Tracking
Sleep apnea notifications3
Vitals app featuring heart rate, respiratory rate, wrist temperature, and sleep duration4
Temperature sensing5
Cycle Tracking with retrospective ovulation estimates6
Emergency SOS7
International emergency calling8
Fall Detection and Crash Detection7, 9
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Water resistant11
Swimproof11
Depth gauge to 6m
Water temperature sensor
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GPS
Available cellular connectivity13
S10 SiP
Double tap gesture
Faster on-device Siri with health data access15
Precision Finding for iPhone16
Up to 18 hours normal use18
Up to 36 hours in Low Power Mode18
Faster charging (0–80% in about 30 minutes)20
Apple Watch Ultra 2
From $799
49mm titanium case size
LTPO2 OLED Always‑On Retina display
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Up to 3000 nits
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ECG app1
High and low heart rate notifications1
Irregular rhythm notifications2
Low cardio fitness notifications
Sleep Tracking
Sleep apnea notifications3
Vitals app featuring heart rate, respiratory rate, wrist temperature, and sleep duration4
Temperature sensing5
Cycle Tracking with retrospective ovulation estimates6
Emergency SOS7
International emergency calling8
Fall Detection and Crash Detection7, 9
Siren
Water resistant12
Swimproof12
Depth gauge to 40m
Water temperature sensor
High-speed water sports
Recreational scuba to 40m
Precision dual‑frequency GPS
Cellular connectivity14
S9 SiP
Double tap gesture
Faster on-device Siri with health data access15
Precision Finding for iPhone16
Up to 36 hours normal use19
Up to 72 hours in Low Power Mode19
Fast charging (0–80% in about 1 hour)20
Get 3 months free when you buy an Apple Watch. ${translate.store.a11y.footnote} **
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